According to Agoda’s 2025 travel report, Thailand continues to be the most searched Asian destination by European travellers for the second consecutive year. This reflects a strong and sustained interest from Europe in exploring Thailand’s rich cultural heritage and beautiful landscapes.
Top Asian Travel Destinations for Europeans in 2025
Following Thailand, the report highlights several other popular countries among European tourists:
- Indonesia
- Japan
- Malaysia
Rising Popularity of Indian Cities
European travellers are also showing growing interest in notable Indian cities, including:
- Mumbai – known for its vibrant culture and business opportunities
- New Delhi NCR – the political and economic hub
- Goa – famed for its scenic beaches and tourist attractions
These cities have gained popularity due to their combination of cultural richness, commercial significance, and appealing tourist sites.
Emerging Trends in European Travel to Asia
The report identifies a clear trend of European travellers seeking diverse and varied travel experiences across Asia, moving beyond traditional hotspots. This shift indicates a broader curiosity about less frequented destinations and a willingness to explore new cultures and regions.
Travel experts believe this expanding interest could significantly boost tourism and strengthen economic ties between Europe and Asia. The evolving preferences provide exciting opportunities for travel and business sectors in these Asian countries.
For more updates on the latest travel trends, keep following Questiqa Europe News.
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