Marcopolo, a renowned bus manufacturer, has recently formed a strategic partnership with Volvo to supply complete coaches in the markets of Italy and France. This collaboration aims to leverage Volvo’s advanced chassis technology alongside Marcopolo’s expertise in body manufacturing to offer high-quality, fully integrated coaches.
Key Highlights of the Partnership
- Target Markets: Italy and France, focusing on strengthening the presence in European coach segments.
- Product Offering: Complete coaches that feature Volvo’s chassis combined with Marcopolo’s custom-built bodies.
- Quality and Innovation: The partnership emphasizes the integration of Volvo’s safety and technological innovations with Marcopolo’s design and manufacturing excellence.
Benefits of the Collaboration
- Enhanced Product Range: Customers in Italy and France gain access to a wider variety of coaches suitable for diverse transportation needs.
- Improved Service and Support: The joint venture allows for better after-sales service and parts availability in key European markets.
- Competitive Advantage: Combining the strengths of both companies creates a compelling offer to compete against other European coach manufacturers.
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