Historic First: Red Sea International Airport Launches Direct Flights from Europe with beOnd

Red Sea International Airport (RSI), managed by daa International, has achieved a historic milestone by launching its first-ever direct flights from Europe. This new route links RSI directly with London, United Kingdom, via the European leisure airline beOnd, marking a significant enhancement in regional connectivity.

Key Details of the New Flight Service

• The service started in November 2025.
• Flights will operate twice weekly.
• Modern, eco-friendly aircraft will be used.
• The route targets both leisure tourists and business travelers.

Strategic Importance

The launch event, held at Red Sea International Airport and attended by executives from daa International and beOnd, highlighted the strategic role of the new connection in opening the Red Sea region to European markets. This direct link significantly reduces travel time and increases the area’s appeal for European travelers seeking holiday and cultural experiences.

Benefits for Passengers and the Local Economy

1. Passengers receive premium services such as comfortable seating, in-flight entertainment, and higher baggage allowances.
2. Job creation at RSI and stimulation of local hospitality businesses are anticipated.
3. The route is expected to drive increased passenger numbers through marketing campaigns targeting Europe.
4. Further investments in infrastructure and tourism facilities in the Red Sea area are expected as a result of this development.

Alignment with Saudi Arabia’s Vision

This initiative aligns with Saudi Arabia’s broader efforts to diversify its economy by boosting the tourism sector. The Red Sea region is renowned for its pristine beaches, coral reefs, and protected marine life, offering a unique destination for cultural exchange and economic growth.

By providing a convenient and direct travel option from Europe, Red Sea International Airport enhances international accessibility, supporting its aspiration to become a leading travel hub and promoting the Red Sea’s natural and cultural assets.

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