Amazon Announces Fee Reductions for European Sellers Starting 2026

Summary – Amazon plans to lower seller fees in Europe by 2-5%, affecting thousands of merchants from 2026.,

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Amazon has announced that it will reduce seller fees across its European marketplaces, with changes set to take effect beginning in 2026. The fee reductions are expected to range between 2% and 5%, providing significant cost savings for thousands of merchants operating within Europe.

This decision aims to support sellers by making the platform more competitive and attractive for business growth. It is part of Amazon’s broader strategy to enhance seller satisfaction and encourage increased marketplace activity.

Sellers are encouraged to review the specific fee adjustments once Amazon releases the full details closer to the implementation date.

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